Carried Away With Gucci Westman

When it comes to fresh-faced beauty, no one does it better than Gucci Westman. The legendary makeup artist and founder of Westman Atelier has a highly curated point of view that translates effortlessly into her everyday look. With an Instagram feed full of gorgeous images of tendriled hair and sun-kissed skin, it’s no wonder that celebrities and industry insiders gravitate towards Westman Atelier to achieve that “Gucci Glow.”

Born in California and raised in Sweden, Westman began her career in the film industry, creating her signature dewy, fresh-faced look for Hollywood’s brightest stars including Jennifer Aniston, Anne Hathaway, and Gwyneth Paltrow. Westman’s carefully crafted aesthetic also landed her memorable campaigns and runway shows for brands like Oscar de la Renta, Proenza Schouler, Versace, and Stella McCartney.

After serving as creative director of Lancôme for five years, and then working with Revlon, Westman launched Westman Atelier—a clean and conscious line designed to deliver a naturally luminous glow. The brand mirrors Westman’s holistic approach to living (she’s a lifelong vegetarian) by balancing beautifully-hued shades and buttery textures with high-performance plants-first actives and cutting-edge science. Staying true to her less-is-more approach, Westman Atelier is the antithesis of the multi-step techniques that are commonplace. Instead, the brand covets restraint by offering an edited collection of foundations, blushes, bronzers, and highlighters that deliver radiantly amplified skin.

To get a better feel of Westman’s curated point of view, we take a peek inside her bag and the essentials that she reaches for daily, plus we learn her secret for a polished bun.